Customer loyalty cards are very popular. Almost every second participates in least on loyalty program. It is a great way to keep your clients coming back and to optimize your customer retention by discounts and special offers. In this vein it enables to increase your sales in economical crises too.
Mainly the generated customer data adds to the success. The gathered information is the base for your dialog marketing, because these are verified addresses. So you can directly target your customers with online and off-line advertising campains for customer win-back activities.
PAV is envolved in many customer loyalty card projects. So we implemented a card-shaped customer loyalty program according to the guidelines of Sport 2000.
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